Capption vs. STQRY
STQRY builds beautiful digital guide experiences for cultural institutions. Capption starts from a different question: what about the visitors who weren't planning to need assistance—and find themselves shut out anyway?
At a glance
Assistive Technology—Capption
Capption delivers exhibit-specific multilingual captions, large text, and accessibility tools via a single NFC tap—no app download, no account creation. Built from the ground up around the visitor experience of people who need accessibility support, using evidence from real exhibit interactions.
Digital Guide Platform—STQRY
STQRY is a platform for creating branded digital guide apps for museums, tourism, and cultural experiences. It supports audio tours, self-guided trails, interactive maps, and multimedia content. Visitors access content through the STQRY app or a custom-branded app built on the STQRY platform.
Feature comparison
| Feature / Capability | Capption | STQRY |
|---|---|---|
| NFC tap to launch (instant access) | Yes | No |
| Purpose-built for accessibility | Yes | No |
| Large text / low-vision support | Yes | No |
| Multilingual exhibit content | Yes | Partial |
| Audio guides | Yes | Yes |
| Digital trails / self-guided tours | Yes | Yes |
| Exhibit-level, object-specific content | Yes | Yes |
| No visitor personal data collected | Yes | No—account data collected |
| Works without cell data | Yes | No |
| Institution manages content | Yes | Yes |
✓ = Yes ✗ = No ~ = Partial / varies
Two different missions
01—Guide vs. access
STQRY enriches the experience of visitors who are already engaged—providing depth, narrative, and curated tours. Capption addresses a prior problem: getting content to visitors who would otherwise go without. These tools address different moments in the visitor journey.
02—App dependency is an equity issue
STQRY's app-based model works well for visitors with reliable smartphones and data plans who are comfortable downloading apps. Capption's NFC model works for every visitor—including older adults, first-time smartphone users, and those who didn't anticipate needing assistance before arriving.
03—Complementary, not competing
Many institutions use both: a rich audio guide platform for deep engagement, and Capption for accessibility at the exhibit level. STQRY serves the curious visitor who wants more. Capption serves the visitor who needs the baseline—in their language, at a readable size, without asking for help.
Bottom line
STQRY serves as a digital guide platform. Capption's an accessibility layer that can also fuction as a digital guide platform. If your goal is ensuring that 1 in 5 visitors isn't quietly excluded, Capption addresses that problem in a way that STQRY was never designed to.
Ready to close the access gap?
Let us show you how Capption layers onto your existing visitor experience and how it guides those who need help most.