Logo library
61 variations across four categories. SVG, PNG, and EPS for most. Use SVG wherever possible; EPS for professional print.
Logo previews render on the current theme background. Some light-colored logos won't be visible in light mode, and dark logos won't be visible in dark mode—switch modes using the toggle in the top-right corner to see all variations.
Wordmark
The Capption name without the icon. Use when the icon appears separately or space is limited.
Standard
With tagline
Icon
The C-mark alone. For app icons, favicons, profile images, and contexts where the brand name is already established.
Full
Outline
Full logo with tagline
Icon, wordmark, and tagline together. The most complete expression of the brand. For press kits, splash screens, and primary brand moments.
Full
Outline
Usage
Do
- Use the primary logo on white or light backgrounds
- Use the white logo on navy, dark blue, or photograph backgrounds
- Maintain clear space equal to the height of the "C" mark on all sides
- Scale the logo proportionally
- Use SVG/WEBP for digital and screen; PNG for documents and presentations; EPS for professional print
- Write the name as "Capption" in running text—not CAPPTION, not capption
Don't
- Stretch, rotate, or add effects to the logo
- Place the primary logo on busy photographic backgrounds
- Use the white logo on light backgrounds
- Combine the logo with other logos at the same visual weight without approval
- Recreate the logo from scratch or modify letterforms
- Use older logo versions not listed on this page
Need a variant not listed here, or permission for a specific use? Contact us.